Because It's You

★★★★☆Editorial rating 4.1/5 · How we rateEau de Parfum · 100 ml

Because It's You by Emporio Armani seduces with creamy sweetness and gourmand warmth. Raspberry, pink pepper and bergamot in the opening; rose and jasmine at the heart; vanilla, patchouli and cedar in the base. With medium sillage and 7–9 h longevity, it shines best in the evening and in autumn. Sweet, but with character: not just sugar.

Fragrance family
Floral
Longevity
7–9 h
Sillage
Medium
For
Women
Where to buy
Check today’s price in the shop
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Also available in: Deutsch · Italiano · Français · Español
The fragrance pyramid

How Because It's You unfolds on the skin

A perfume evolves on the skin, from the first spray to hours later. Here is what to expect from Because It's You at each stage.

Top notes
0–15 min
RaspberryPink PepperBergamot
Heart notes
15 min – 2 h
RoseJasmine
Base notes
2 h onwards
VanillaPatchouliCedar

A good match if…

✦you like sweet and gourmand fragrances
✦notes such as raspberry and vanilla appeal to you
✦you want a fragrance to wear in the evening, especially in autumn
✦medium sillage and 7–9 h longevity matter to you
Our rating

How we rate Because It's You

Our editorial rating summarises the fragrance profile, versatility, performance and how well-known a scent is. These are the facts it is based on:

  • Scent profileSweet and gourmand
  • Longevity7–9 h
  • SillageMedium
  • Versatilityin the evening, on special occasions
  • ConcentrationEau de Parfum · 100 ml

All facts come from the documented fragrance profile. How we turn them into a rating is explained in How we rate.

We do not have user reviews for Because It's You yet. We never invent reviews and do not copy them from other sites.

FAQ

Frequently asked questions about Because It's You

How long does Because It's You last?

Because It's You lasts about 7–9 h on the skin. Its sillage is medium; longevity can vary with skin type, how much you apply and the weather.

What are the notes of Because It's You?

Because It's You opens with raspberry, pink pepper and bergamot, followed by rose and jasmine at the heart, and settles on vanilla, patchouli and cedar in the base. The overall character is sweet and gourmand.

Which season suits Because It's You?

Because It's You shines best in autumn. It is mainly worn in the evening, in line with its scent profile.

Is Because It's You a day or an evening fragrance?

Because It's You is more of an evening fragrance. This reflects its sillage, longevity and place in the floral fragrance family.

Where can I buy Because It's You?

Because It's You is available at amazon.co.uk. Prices change daily, so check the current price directly in the shop.

Which fragrances are similar to Because It's You?

We do not list a direct counterpart for Because It's You in our guide yet. Fragrances with the same scent direction and key notes are the closest match, and our full list makes them easy to compare.

Sweet and gourmand